Practical pricing and the restaurant industry: Application of revenue management principles to pricing menus and services

Research output: Chapter in Book/Report/Conference proceedingChapter

1 Citation (Scopus)
Original languageEnglish
Title of host publicationRevenue Management
Subtitle of host publicationA Practical Pricing Perspective
PublisherPalgrave Macmillan
Number of pages13
ISBN (Electronic)9780230294776
ISBN (Print)9780230241411
Publication statusPublished - 2010 Dec 8

All Science Journal Classification (ASJC) codes

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

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