Introduction to the special issue: new trends in digital and social media advertising

Chang Hoan Cho, Jin Seong Park

Research output: Contribution to journalEditorialpeer-review

Original languageEnglish
Pages (from-to)821-823
Number of pages3
JournalInternational Journal of Advertising
Issue number6
Publication statusPublished - 2019

All Science Journal Classification (ASJC) codes

  • Communication
  • Marketing

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