TY - GEN
T1 - A study on the influential factors for continual usage of mobile English learning applications
AU - Park, Seongwon
AU - Kim, Taisiya
AU - Lee, Bong Gyou
PY - 2011
Y1 - 2011
N2 - In recent, mobile learning(m-Learning) applications market using smartphone is constantly increasing. Smartphone based English learning applications are very popular in non-English speaking countries such as Korea, Japan, and China etc. Inspite of its high popularity there are no empirical researches on the influential factors for continual usage of mobile English learning applications. In this research, we show the influential factors affecting the continual usage of mobile application for English learning through survey of actual users. According to the analysis results of 160 users, mobility, self-initiation, and utilitarian value are positive influence factors for continual usage. This study will contribute to smartphone based learning application developers, mobile learning researchers and language learning contents creators.
AB - In recent, mobile learning(m-Learning) applications market using smartphone is constantly increasing. Smartphone based English learning applications are very popular in non-English speaking countries such as Korea, Japan, and China etc. Inspite of its high popularity there are no empirical researches on the influential factors for continual usage of mobile English learning applications. In this research, we show the influential factors affecting the continual usage of mobile application for English learning through survey of actual users. According to the analysis results of 160 users, mobility, self-initiation, and utilitarian value are positive influence factors for continual usage. This study will contribute to smartphone based learning application developers, mobile learning researchers and language learning contents creators.
UR - http://www.scopus.com/inward/record.url?scp=84863052323&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84863052323&partnerID=8YFLogxK
U2 - 10.1109/APSCC.2011.86
DO - 10.1109/APSCC.2011.86
M3 - Conference contribution
AN - SCOPUS:84863052323
SN - 9780769546247
T3 - Proceedings - 2011 IEEE Asia-Pacific Services Computing Conference, APSCC 2011
SP - 56
EP - 61
BT - Proceedings - 2011 IEEE Asia-Pacific Services Computing Conference, APSCC 2011
T2 - 2011 IEEE Asia-Pacific Services Computing Conference, APSCC 2011
Y2 - 12 December 2011 through 15 December 2011
ER -