Investigating Consumer Innovativeness for New Media Infusion: Role of Literacy in the Context of OTT Services in Korea.(over-the-top)

Press/Media: Press / Media

Period2022 Jun 1

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Media coverage

  • TitleInvestigating Consumer Innovativeness for New Media Infusion: Role of Literacy in the Context of OTT Services in Korea.(over-the-top)
    Media name/outletKSII Transactions on Internet and Information Systems
    Country/TerritoryUnited States
    Date22/6/1
    PersonsSe-Bum Park, Youngil Kwon, Youngjoon Kwon
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