Examining the Influence of Green Advertising Claims on Green Brand Image, Green Trust, and Brand Love within Fast Fashion

  • Ko, E. (Speaker)
  • Teona Gogichaishvili (Speaker)
  • Eunha Chun (Speaker)

Activity: Talk or presentation typesOral presentation

Period2017 May 25
Event titleEuropean Marketing Academy Conference
Event typeConference
Degree of RecognitionInternational