Consumers’ assessment of sustainable convergence activities for fashion brand and its effects on brand attitude and purchase intention.

  • Ko, E. (Speaker)
  • Suhyun Park (Speaker)

Activity: Talk or presentation typesOral presentation

Period2015 Nov 14
Event titleKSMS International Conference
Event typeConference
LocationSeoul, Korea, Democratic People's Republic ofShow on map
Degree of RecognitionInternational